Alexey Chugunnikov，俄罗斯设计师，毕业于圣彼得堡艺术与设计学院工业设计系。他在工业设计的各个领域里工作超过15年，目前在一家专注商务礼品的公司作为首席设计师。不妨了解下Alexey与设计间的故事吧。

Alexey Chugunnikov

Narkii： 

您拥有超过15年的工作经验，您通常如何抓住设计趋势呢？

With more than 15 years of experience in design, how do you usually do to catch the design trend?

Alexey：

我总是分析我完成的作品。技术不可能一成不变，许多设计解决方案也随着时间而改变。为了捕捉趋势，我会分析市场上正在流行什么。不仅是限于工业设计，还涉及其他行业：平面，交通设计，建筑。我是这么去洞察趋势的。

I always analyze my work done. Technologies do not stand still, so many design solutions can change over time. In order to get into the trend, II analyze what is on the market. It can not only be the sphere of industrial design, but also related industries: graphics, transport design, architecture. Well, if I manage to catch the trend.

Narkii： 

您现在负责商务礼品的开发设计，比起其他的产品，它有特别讲究的地方吗？

At present you are in charge of developing the design collection of business gifts. Compared to designing other products, is there anything special to consider for business gifts?

Alexey：

设计中的原则是统一的，只不过为B2B市场做产品会有些细微差别，但不重要。比如，设计的东西上需要有位置放客户的logo。

The principles of design in the design are uniform, there are nuances that affect the creation of products for the B2B market, but they are not significant. For example, to provide in the projected subject a place for the customer's logo.

旅行钱包

Narkii：

许多中国的设计师在设计中会加入中国元素，您的设计中会加入俄罗斯元素吗？

Many Chinese designers tend to combine Chinese elements with their design. As a Russian designer, have you ever use Russian elements? For example?

Alexey： 

什么都要取决于具体的任务。有些地方可以使用“俄罗斯图案”，有些地方则不适合。我指的是起源，还有民族志。设计中可以利用俄罗斯图案的表现。比如，物件或饰品中民间饰品就被风格化了。还有材料中各种表现技法的使用。

Everything depends on the specific task. Somewhere you can use "Russian motives", somewhere it will not be appropriate. I see this in reference to the origins, to ethnography. The manifestation of Russian motifs can take place in the schedule. For example, folk ornaments use  in the objects or ornaments have been stylized.  Also the use of various performance techniques  in the materials.

Narkii：

每个国家的文化、思维等都有所差异，自然设计流程上也就有所不同。您的设计流程通常是怎样的呢？

Countries vary in culture, thinking pattern, etc. So does the design process. What kind of design process do you usually follow?

Alexey： 

在创造产品时我有很多方法，从“类比”到“无类比”都有。“类比设计方法”是基于对类比物的分析和研究。运用以往开发的经验和世界遗产设计。揭露被调查对象的优缺点等等。只有在这个准备工作之后，设计流程才会在得到的数据的基础上展开。

“无类比方法”是基于不包括类比研究的开发，设计师在不使用以前的开发经验的情况下进行整体设计。这是一条艰难而棘手的路，设计师重新创造最根本的东西。如今，这几乎不可能，因为我们周围的信息太多了。

设计方法取决于分配给我的任务。

I follow various methods in product creation, from "analog" to "without analog" design method. "Analog design method" is based on the analysis and research of analogs. Used the experience of previous developments, world heritage design. The strengths and weaknesses of the objects under investigation are revealed, etc... Only after this preparatory work, the design process begins on the basis of the received data.

"Without the analog method" is based on the development, which does not include the study of analogs, the designer goes the whole way of designing without using the experience of previous developments.  It's a difficult and thorny path, where the designer re-creates the "wheel." Nowadays, it's almost impossible, because there's too much information around us.

The approach to design depends on the task assigned to me.

仙人掌杯子

Narkii：

您所设计的这么多作品中，最喜欢的是哪一件呢，为什么？

Among your numerous works, what is your favorite one? Why? 

Alexey： 

通常我最喜欢的就是我手头在做的那件。现在是一个皮革配件系列。

The favorite of the work is usually the one I'm working on at the moment. This is a collection accessories of leather now.

Narkii：

除了产品设计，您还有其他感兴趣的设计领域吗？

Apart from product design, are there any other design areas that you are interested in? 

Alexey： 

除了工业设计，我对平面设计，建筑和室内设计的新奇也充满兴趣。我也热爱音乐和电影。

In addition to industrial design, I am interested in novelties in graphic design, architecture and interior design. I love music and cinema.

餐具概念

Narkii：

平时有什么爱好吗？这些爱好有给您带来什么灵感吗？

What is your hobby? Do you get inspiration from it? 

Alexey： 

我的灵感来源自我的家庭。我妻子就是我的缪斯，她给了我创造的能量，正面的情感以及灵感。空闲时间里我会去健身房， 我有健康的生活方式。

My inspiration is my family. My wife is my muse, the person from whom I get energy for creativity, is charged with positive emotions and inspiration. In my free time I go to the gym, I lead a healthy lifestyle. 

Narkii：

俄罗斯设计业为设计师们提供了怎样的环境呢？

What kind of environment for designers does design industry provide in Russia? 

Alexey： 

到目前为止，俄罗斯的工业设计处在发展阶段。我希望它能快速发展。许多人现在意识到了设计在产品创造中的重要性，以及好设计所带来的竞争优势。

So far, in my country, the direction of industrial design is in the development stage. I hope that his development will be rapid. Many realize the importance of design in the creation of products and the competitive advantages that a good design can provide.

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